We’ve all heard myths and urban legends about Big Foot, tested illogical home remedies like using hot water to make ice cubes faster and have made conservative choices on Friday the 13th, but how many of us have missed out on a travel adventure due to the fear caused by a few travel rumors? Here are some of the biggest urban legends in travel and the facts that debunk them.Myth 1: Americans Are The Worst TouristsAre Americans really the world’s worst tourists?American’s rank 9th best out of 27 nationalities, according to an annual survey of hotel managers. The truth is Americans were ranked the loudest but also the biggest tippers.Myth 2: Once You Step Onboard Your Money Is No GoodThe truth is that your soda, meals, waters in the dining hall and buffets are paid for, everything else costs including alcohol, alternative dining, internet access and more. The fact is an average cruise traveler spend 50% more than the base fare on additional amenities.Myth 3: Rule 240 = Money BackIf your flight is delayed, the urban legend states that Rule 240 requires the airline to compensate you. This is not exactly true, the rule 240 did at one time exist. It was created by the Civil Aeronautics Board. With deregulation though, Rule 240 has been expunged.Myth 4: Bottled Water Is Your New BFFAt least 25% of bottles water is simply tap water. So if you are weary of Montezuma’s Revenge while abroad, know that there’s a 25% chance the brand you buy will simply be local tap water anyway.Myth 5: Your Hotel Key Card Knows More About You Than You!This again is also not true, your hotel key card doesn’t know everything about you. This rumor was started by Detective Sergeant Kathryn Jorge of the Pasadena Police. She saw a presentation about fraud techniques indicating this as a possibility, and sent an alarming email in response. The police department had to retract the statements of DS Jorge to quell fears.Myth 6: There’s Money In That BibleThis is another myth which people want to be true, the myth is that people believe that there is a crisp $100 tucked into their hotel Bible. But till date there are no reports of such generosity.Possibly, all of these myths depends on the mode of your travel, like many cruise lines don’t include soda in their inclusive meal price so you need to pay for your soda every time you buy it or you might want to go for a soda card plan. Other than that I wish I found that money in the Bible or anywhere in my hotel room, but my bad luck.
When marketing a business with a book, the most important thing to remember is that the book needs to sell the author’s services. It does not help to wander off the subject one is trying to explain. There are certain items that need to be included when writing a book about one’s services.1. Have a good table of contents. This is important because it is generally the first thing the reader will pay attention to after looking over the front and back covers of the book. The table of contents almost always relies on having made a good outline. When the potential buyer of a book looks at the table of contents, she or he will be interested if there are attention-grabbing chapter titles.2. Give an introduction. One will need to explain who one is and where one has gained all this knowledge one is getting ready to impart. One should inform the reader what they can gain from reading further. One can also use the introduction to a business book to pique the reader’s interest by asking some questions.3. Show one’s expertise. One’s main purpose in writing the book is to market one’s services. However, that is not possible if one does not show one’s knowledge on the subject. Be sure to write forcefully, with a sense of authority. This commands respect. One’s expertise will shine through if one systematically explains concepts learned in business.4. Tell personal stories. Telling about one’s own experiences in one’s business will help others identify with one on a level that no amount of explanations can do. The author will seem friendlier. When one is marketing a business with a book, one of the goals is to bring in clients. One will succeed in that better if one seems approachable.5. Include a little humor in the book. One will have little effect in marketing a business with a book if one is dead serious all through the book. There are very few subjects that cannot benefit from adding a humorous story or insight6. Confess small failures. Even wrong decisions can move one forward by showing what not to do. Sharing this information with readers will help them to learn from one’s mistakes. It even makes one seem more human. One must remember that it is okay to share struggles but not so good to present oneself as a failure.7. Give advice for clients. After all, the target audience for the book is those who might use one’s services. By giving the readers the value of one’s professional advice, one wins them over. They will take the advice to heart. When they want to go for a service to someone they trust the author will be first on their list.Writing a book about business services need not be a daunting task. It takes some planning and thought as to what to include in the manuscript. If one still feels uncomfortable writing a book about business, there is always help available. With a little work, one can sell the book successfully.